MARKETING AND BRANDING
I have several years of experience managing brand development and marketing for a mid-size Finnish design companies. From setting the goals and generating a yearly marketing plan to executing plans on a day-to-day level, I am experienced in creating brand and marketing material for both electronic platforms and the printed media. I have crafted for example newsletters, blogs, web pages of all sorts, catalogues, roll-ups, advertisements, hand-outs, banners, PowerPoint templates, digital brand materials and custom-made marketing gifts.
Used skilfully, marketing automation tools are very powerful in both attracting, engaging and delighting customers. I am certified in e.g. HubSpot Inbound marketing, Marketing software and Sales software. I also have experience in maintaining Wordpress blogs and sites and have have some experience with Shopify.
Please see certifications, tools and skills in more detail from my CV.
Social media + ads
Advertising and content creation for all social media channels.
Active in social media? How about results? Ask me for help on SEO-optimised social media content creation and advertising. Just give me a subject or an idea and I'll do the rest. I can create blogs, social media posts and visual content to go with them.
I am an enthusiastic writer and have a great eye for all things visual. Combining these two to generate interest through social media is one of my favourite subjects when it comes to marketing. As a hobby, I keep my own blog in Instagram and am a keen photographer.
Web and marketing automation
HubSpot, WordPress, SharpSpring and Drupal-based pages and more.
SEO-optimised web pages and blogs are your calling card and sales tools. But do they convert? I can create the marketing automation, newsletters, pages and blogs to support your message. Your company's strategy and acquiring new customers is integrated into everything I do online.
I have extensive contacts to both press and bloggers within the fashion and interior styling community: experience on how to get beautiful content published by other professionals. Pictures here by bloggers.
I also have insight to the process as blogger, since I have also been the influencer collaborating with customers mainly in the Finnish fashion and beauty industry.
Happenings - virtual and traditional
Videos with graphical elements for Youtube and social media purposes using e.g. Premiere Pro, Canva and VivaVideo.